Should you have a topic in mind that would be of interest to you, we’re all ears and would welcome any suggestions.

Q4 followed up their well received breakfast workshop on successful channel programs with an equally thought provoking ICT Leaders briefing on the classic conundrum, “How to get Sales and Marketing on the Same Page”.

Hugh McFarlane, author of The Leaky Funnel, provided an illuminating insight as to how leading businesses have sought to address the common issue of Sales and Marketing working separately and often against each other, by aligning them effectively and in turn reaping the results.

The session proved useful for the attendees and made for a lively discussion at such an early hour! Again, we encourage your feedback and suggestions for any other topic you would like to see covered in future.